1. Reputation Points
Reputation points are the backbone of Curely’s gamification process. Reputation points are only shown internally to each health professional in the Activity > My Rank tab. It is mainly used to determine how high a health professional’s profile will show up in a consumer’s search. In addition, Curely has more exciting plans for what doctors can do with their RP later on as Curely grows.
*Note. It is vital health professionals earn as many RPs as possible as this is directly related to your Reward Rates and likelihood of consumers choosing you!
A. Mail System
|★☆☆☆☆||+ 5 RP||Health professionals with 1 star for their answered message will be awarded 5 RP|
|★★☆☆☆||+ 5 RP||Health professionals with 2 stars for their answered message will be awarded 5 RP|
|★★★☆☆||+ 10 RP||Health professionals with 3 stars for their answered message will be awarded 10 RP|
|★★★★☆||+ 15 RP||Health professionals with 4 stars for their answered message will be awarded 15 RP|
|★★★★★||+ 20 RP||Health professionals with 5 stars for their answered message will be awarded 20 RP|
|Message Declined||0 RP||Health professionals who have declined a message will not be awarded any RP|
B. Other Activities
|Successful Invite||150 RP||Health professionals will be awarded for inviting their colleagues to join Curely.
The RP will be awarded only if the invitee’s Curely account is activated and verified.
|Curely Tutorial||300 RP||Anyone who reads through the Curely Tutorial will be rewarded.|
2. Reward Rates and Performance
Curely offers Reward Rates for high performing health professionals on the platform. The Reward Rates will be based on successful invitations and Monthly/Cumulative Performance. The Performance will be based purely on Reputation Points.
There are two Rankings: 1) Cumulative 2) Monthly.
1) Cumulative Performance is based on cumulative RPs earned throughout a professional’s use of Curely. This ranking will consist of all health professionals, starting from the launch of Curely.
2) Monthly Performance is based on the amount of RPs a professional earned that month. Monthly Performance is reset on the 1st of each month, so that newcomers will have a chance to work up the ladder and earn Reward Rates.
Rewards Associated with Successful Invites
4% reward to top 5% of health professionals with the most invites
3% reward to the next 10% of health professionals with the most invites
2% reward to the next 20% of health professionals with the most invites
1% reward to the next 25% of health professionals with the most invites
Rewards Associated with RP (Monthly Reset)
4% reward for top 5% ranked health professionals
3% reward for the next 10% ranked health professionals
2% reward for the next 20% ranked health professionals
1% reward for the next 25% ranked health professionals
Rewards Associated with RP (Cumulative)
1% reward to top 50% of cumulative ranked health professionals
*Note. The different rewards can stack, thus the maximum Reward Rate possible is 9%.